
v2 FOOD
Taste-a-tarians.
The one diet that everyone can finally agree on.
In an age of fad diets, food fanatics and labelmania gone mad, it can be hard to cater to everyone’s needs – especially when it comes to feeding your family at the dinner table. But what if there was a diet that we could all agree on? Introducing the Taste-a-tarian™: a person whose diet that consists of tasty and delicious food. This includes but is not limited to plant-based meat. So whether you’re a vegetarian, pescatarian or just love meat, there’s one thing we can all agree on…
Social video: ‘Carnivores’.
Social video: Vegans.
Social video: Flexitarians.
Agency: McCann SYD
CCO: Ben Coulson
Creative Director/Art: Christian Duffy
Creative Director/Copy: Daniel Miller
Production Company: Austin Studios
Director: Jesse James McElroy